How to Work with Neural Networks from Scratch: A Step-by-Step Guide for Beginners
Working with neural networks is no longer a privilege for IT specialists. Today, generative AI helps create content, solve work tasks, write code, and even earn money. This doesn't require deep technical knowledge or programming skills. It's enough to choose the right tool, understand the basic principles, and make your first query. Most beginners face the same problem: where to start, which platform to choose, how to write a prompt to get a good answer. This article breaks down specific steps, examples, and common mistakes.
Why Everyone Should Know How to Work with Neural Networks Today: Numbers and Opportunities
![]()
The generative AI market is showing triple-digit growth. In 2024, the total revenue of leading platforms exceeded $50 billion. Analysts predict the figure will double by 2026. This is not fantasy, but a reality that is changing the rules of work in marketing, design, development, and other fields.
How Much You Can Earn by Mastering Neural Networks: Real Market Figures
A freelancer proficient in Midjourney and Stable Diffusion earns $150-300 for a logo. An SMM specialist using ChatGPT for content plans speeds up work by 3-4 times and takes on twice as many clients. A copywriter generating texts through Claude increases revenue by 40-60% due to higher order volume.
The Russian market shows similar trends. Job postings for "Neural Network Specialist" appear 5-7 times more often than a year ago. Salaries start from 80,000 rubles for juniors and reach 300,000+ for experts who integrate AI into business processes. The IMI platform allows you to start without investment: the free plan includes 12,000 words monthly, equivalent to 15-20 medium-sized articles.
Entrepreneurs who implement neural networks into their work reduce content costs by 50-70%. Product cards for marketplaces, service descriptions, social media posts – all of this is generated in minutes, not hours. Time saved translates into direct profit: freed-up resources are directed towards scaling and attracting clients.
How neural networks are changing professions: who wins, who loses.
How Neural Networks Are Changing Professions: Who Wins, Who Loses
Copywriters, designers, and SMM specialists are actively using AI. The technology doesn't replace professionals but enhances their capabilities. Those who quickly master the tools gain a competitive advantage and increase their market value.
Technical specialists gain new opportunities. Programmers use GitHub Copilot to generate code, saving 30-40% of time on routine tasks. Testers use AI to create test cases, analyzing results 2-3 times faster. Data scientists process massive datasets in minutes, not hours.
Marketers and content managers expand their competencies. Generating articles, posts, and ad creatives speeds up 4-5 times. At the same time, specialists focus on strategy, analytics, and creativity – tasks that require human thinking. The result: salaries grow by 50-80% per year.
Professions at higher risk: routine document processing, basic technical support, simple layout. Here, AI replaces 70-80% of operations. However, even in these niches, there is room for quality control, process setup, and handling exceptions.
Adapting is simple. Start by learning one tool, for example, IMI or ChatGPT. Practice daily: write prompts, analyze answers, adjust queries. In 2-3 weeks, you'll feel confident. In 2-3 months, you'll be able to integrate AI into your main workflows.
Professions of the future require flexibility. The ability to work with neural networks is becoming a basic skill, like knowing Excel 10 years ago. Those who start now gain the early adopter advantage and solidify their leadership in their niche.
Neural Networks for Beginners: What They Are and How They Work (Without the Fluff)
A neural network is a program that learns from a large amount of data and can identify patterns. Unlike regular code where every action is predefined, a neural network independently builds connections between input information and the desired result. The process is similar to teaching a child: you show thousands of examples, and the system begins to understand what is expected of it.
The principle of operation is simple. You input a query (text, image, question), the neural network analyzes it through layers of neurons and generates a response. Each layer is responsible for a certain level of abstraction: one recognizes letters, another words, a third the meaning of a phrase. The result seems "smart," but it is actually a statistical model predicting the next word or pixel.
3 Main Principles of Neural Networks Every Beginner Should Know
First principle – learning from data. The neural network doesn't know the absolute truth. It remembers billions of examples from the internet, books, databases and builds responses based on them. If there is little information on your topic in the training data, the result will be superficial. Therefore, specialized tasks require models with deep expertise in narrow fields.
Second principle – tokens. Text neural networks don't work directly with letters. They break down the query into tokens – conditional fragments 3-4 characters long. All models have token limits: free versions have 4-8 thousand, paid versions have up to 128 thousand. This is important because a long text won't fit into the query, and part of the information will simply be "unseen" by the system.
Third principle – context window. The neural network only remembers what fits into the current dialog. If you start a new chat, previous messages are erased. For working with large documents, use the file upload function or extended prompts where important data is specified at the beginning of each query.
Types of Neural Networks: Where to Find Text, Graphic, and Which to Choose for Starting
Text models – the most popular. ChatGPT, Claude, DeepSeek generate texts, answer questions, write code, analyze documents. For a beginner, it's better to start with one of these platforms. IMI combines several such models in one window, allowing you to compare answers and choose the best option.
Graphic neural networks create images. Midjourney, Stable Diffusion, DALL·E, Flux – are the main tools. Image generation requires a different approach: you need to specify style, details, composition. Beginners find it easier to start with Midjourney via Discord or with built-in tools in IMI.
Video neural networks – the newest. Runway, Pika, Synthesia, Kling generate short videos, animations, avatars. Currently, these tools are expensive and require powerful hardware, but they are developing rapidly. To start, it's enough to try free demos to understand the potential. For business, video avatars already save thousands of dollars on filming.
Step-by-Step Plan: How to Start Working with a Neural Network in 30 Minutes
Practice shows: half an hour after the first query, a beginner already understands if the tool works. The main thing is to choose the right platform, set up an account, and formulate the task. The algorithm consists of four steps. Each takes 5-10 minutes. Follow sequentially, and in 30 minutes you'll get your first ready result.
Step 1: Choosing a Platform – Where to Register and What Free Options Exist
IMI – a platform that combines GPT‑5, Claude, Midjourney, Flux, and other models in one interface. Registration via email or phone, free plan with 12,000 words. Suitable for starting without investment.
DeepSeek – a Chinese model that bypasses many Western restrictions. Shows good results in code and analytics. A free plan is available, registration via email.
GetAtom – a neural network aggregator, similar to IMI. Offers access to several models, business templates, a free trial period. Convenient for comparing the quality of different AI responses.
Registration takes 2 minutes. Enter your email, create a password, confirm via SMS or code. It's important to immediately check the free limit: how many words/queries are available, which models are included. Some platforms give a bonus for the first week – use it to test all functions.
After registration, proceed to profile setup. Specify your field: marketing, design, development, education. This helps the system select suitable templates and assistants. In IMI, you can immediately choose a ready-made AI assistant for your niche – saves time learning the interface.
Step 2: Registration and Initial Setup – What Must Be Done
After creating an account, the system will suggest setting up your profile. This takes 3-4 minutes but affects work convenience. Choose your field from the list: marketing, design, development, education, e‑commerce. The platform will select suitable templates and assistants.
Check the free limit. In IMI – 12,000 words per month; in DeepSeek – token limit. Write down the numbers to track usage. If you plan large volumes, study the paid plans immediately: paid versions give access to more powerful models and a larger context window.
Configure the interface. In the profile, you can choose a theme (light/dark), default language, response format. IMI has a voice input function – activate it if dictating queries is convenient. Specify preferences for answer length: short summaries or detailed texts.
Choose an AI assistant. The IMI platform offers 30+ ready-made assistants: "Marketer," "SMM Expert," "Copywriter," "Data Analyst." Each assistant is already configured for a specific style and tasks. Beginners should start with the "Universal Assistant" – it gives balanced answers to any questions.
Prepare your workspace. Create a folder for saving results, open a text editor for prompts. If you plan to work with large documents, upload them to the system in advance: PDFs, spreadsheets, presentations. IMI allows training the model on your own data – useful for specialized tasks.
Step 3: First Prompt – How to Write a Query to a Neural Network Correctly
A prompt is an instruction for AI. The quality of the result depends on how accurately you formulate the task. Beginners often write short phrases like "write text" and get a template answer. To get a useful result, you need to give the neural network context, specify format, tone, and constraints.
A good prompt consists of 4 parts: role, task, format, constraints. For example: "You are a professional copywriter (role). Write a sales description for a coffee shop in central Moscow (task). Length – 200 characters, style – friendly, without filler words (format and constraints)." Such a query gives a specific result that can be used immediately.
5 Simple Prompt Templates That Work the First Time
Template 1: "You are an expert in [field]. Write [type of text] for [target audience]. Length – [number of words/characters]. Tone – [professional/friendly/ironic]. Avoid [what is not needed]." Example: "You are an SMM expert. Write 5 headline options for a post about discounts on neural network courses for Instagram followers. Length – up to 80 characters. Tone – energetic, without exclamation marks."
Template 2: "Create [number] variants of [what]. Each variant should [feature]. Format – [list/table/text]." Example: "Create 3 variants of a course description 'How to work with neural networks from scratch.' Each variant should emphasize benefits for beginners. Format – list with 3 items."
Template 3: "Analyze [data]. Highlight [what to look for]. Present the result as [format]." Example: "Analyze feedback on a neural network course. Highlight 3 main pain points of students. Present the result as a table: pain point – quote – solution."
Template 4: "Rewrite [text] for [purpose]. Make [what changes]. Keep [what to leave]." Example: "Rewrite this prompt for beginners, make it simpler, remove technical terms. Keep the structure: role – task – format."
Template 5: "Suggest ideas for [what]. Quantity – [number]. Each idea should include [details]." Example: "Suggest 5 article ideas about working with neural networks from scratch for a blog. Each idea should include a title, main intent, approximate length."
Test templates immediately. Open the platform, copy a template, insert your data. Compare results from different models. Note which prompts gave the best answer. After 10-15 attempts, you'll start to feel which formulations work better.
A beginner's mistake – overly general queries. "Write about marketing" gives a watery text. "Write 5 theses for a presentation on implementing neural networks in an SMM strategy for a travel agency" – gives specifics. Specificity is the key to quality.
Step 4: Generating Your First Content – From Idea to Result in 5 Minutes
The first task should be simple and give quick feedback. Take a real scenario from your work. An SMM specialist can generate 3 headline options for a post. A marketplace owner – a product description. A copywriter – intro options for an article. A clear task helps evaluate answer quality.
Open the platform, choose a model. For text, GPT‑5 is suitable; for images – Midjourney or Flux. Paste the prompt from the template, insert your data. Click "Send" and wait 10-30 seconds. The system will return the result.
Compare the answer with expectations. If the text is too general, add details to the prompt. If the image isn't right, clarify style, colors, composition. The first result is rarely perfect. The main thing is to see how the answer changes when the query is adjusted.
Save the obtained content in a separate file. Mark which prompt gave the best result. This creates your library of effective queries. After 10-15 generations, you'll collect a set of working templates you'll use constantly.
How to Work with Neural Networks from Scratch in Different Niches: Practical Cases
![]()
Theory without examples doesn't work. Let's examine specific scenarios for three segments: SMM specialists, marketplace owners, copywriters. Each case includes a ready prompt, expected result, and tips for improvement. You can immediately copy the template, insert your data, and test in practice.
For an SMM Specialist: A Monthly Content Plan in 1 Hour
Scenario: need to create 30 Instagram posts about tourism. Prompt: "You are an SMM expert for a travel agency. Create a content plan for 30 days. Each post should contain: a title (up to 60 characters), main text (up to 1500 characters), 5 hashtags, a call to action. Tone – energetic, friendly. Topic examples: last-minute tours, customer reviews, traveler tips." The model generates a table with 30 rows. Check each post for brand compliance. If a title is too general, add a clarification to the prompt: "focus on budget travel to Turkey and Egypt."
For a Marketplace Owner: Product Cards That Sell
Scenario: selling coffee tables on Wildberries. Prompt: "You are a copywriter for a marketplace. Write a product description: coffee table made of solid oak, 80x80 cm, moisture-resistant coating, weight 15 kg. Length – 1000 characters. Structure: 3 benefits at the beginning, detailed specifications, care advice. Tone – expert, no fluff. Add 3 title options up to 50 characters." The system outputs a ready description. Check for marketplace requirements. If keywords are needed, add to the end of the prompt: "Include keywords: oak table, living room furniture, coffee table."
For a Copywriter: How Not to Lose Your Job and Earn More with AI
Scenario: writing a blog article about neural networks. Prompt: "You are a copywriter with 10 years of experience. Write an introduction for the article 'How to work with neural networks from scratch.' Length – 300 characters. Tone – expert but accessible. Must include a metaphor that explains the complex in simple terms. Avoid clichés." Get 3 variants. Choose the best, edit to your style. Important: AI gives a draft that needs to be perfected. It's not a replacement, but an acceleration.
Repeat the process 5-7 times for different tasks. Note which prompts give the best results. Create your own template library. After a week of active practice, you'll generate content 3-4 times faster than before using AI.
Safety and Ethics: How to Work with Neural Networks Without Breaking the Rules
Using AI requires following certain rules. Users often ignore confidentiality, copyright, and data storage issues. This leads to leaks of commercial information, claims from clients, and loss of trust. Let's examine key points to avoid problems.
Where Your Data Is Stored and How to Protect Trade Secrets
Platforms like IMI, DeepSeek store queries on servers. Terms of use usually permit query analysis to improve models. This means: confidential data, client databases, strategies should not get into queries. Never upload files with client personal data, passwords, financial reports into a neural network.
For working with sensitive information, use local solutions. Ollama allows running models on your own computer, fully controlling data. The version with 7-13 billion parameters works on modern laptops without internet. An alternative – corporate plans on IMI, where data is processed in an isolated environment.
The rule is simple: if information could harm your business if leaked – don't send it to a cloud neural network. For public tasks – content generation, ideas, analysis of open data – the cloud is safe. For confidential data, use offline solutions or encrypted corporate access.
Can You Sell Content Created by a Neural Network: Legal Aspects
Legislation in this area is unclear. In Russia, copyright protects only works created by a human. Content generated by AI has no author in the classical sense. This means: you are not violating anyone's rights by using such content, but you also cannot register it as your intellectual property.
For commercial use, check platform licenses. IMI, DeepSeek permit commercial use of generated content. Midjourney and Stable Diffusion have restrictions: the free version of Midjourney gives a CC license, the paid version – full commercial rights. Stable Diffusion is completely free.
An important nuance: if a neural network reproduces someone else's work (copies a specific artist's style, uses protected elements), it can lead to claims. Always check the result for uniqueness. For critical tasks (logos, brand books, ad campaigns) add human refinement. This creates originality and protects against claims.
Common Beginner Mistakes: How Not to Waste Time and Money
Beginners make the same mistakes, wasting hours on useless queries. Understanding typical pitfalls saves weeks of frustration. The listed mistakes occur in 80% of beginners trying to work with neural networks without preparation. Avoid them – and results will come from the first attempts.
![]()
7 Mistakes When Writing Prompts That Kill Results
First mistake – overly general formulations. Query "tell me about marketing" gives a watery text without specifics. The system doesn't understand what's important: theory, cases, tools, numbers. The fix is simple: add details. "Tell me about an SMM strategy for a coffee shop with a 50,000 ruble monthly budget, specify 3 channels, give post examples" – such a prompt returns an actionable plan.
Second mistake – ignoring the role. A prompt without specifying "who you are" gives a mediocre answer. The neural network doesn't know who to write as: a student, CEO, freelancer. Specify the role at the beginning: "You are an experienced targetologist with 5 years of practice in e‑commerce." The answer immediately becomes expert, with appropriate terminology and depth.
Third mistake – lack of format. "Write a lot" – is not an instruction. Specify exactly: "5 headline options of 60 characters each, each with an emoji, without exclamation marks." The model loves structure. The more specific the constraints, the closer the result to expectations.
Fourth mistake – overloading one query. Beginners write 500-word prompts, trying to fit everything at once. The model loses the thread, the answer becomes chaotic. Break down complex tasks into stages. First "make an article outline," then "write the introduction," then "add examples." Sequence yields quality.
Fifth mistake – forgetting context. If working with a large document, repeat key data in each query. The neural network only remembers the current dialog. "Based on the previous answer, add 3 B2B cases" – such a phrase maintains coherence.
Sixth mistake – accepting the first answer as final. Professionals always refine. Got text? Ask to "make it more friendly, remove bureaucratese, add a metaphor." Repeated iterations turn a draft into finished material.
Seventh mistake – copying prompts without adaptation. Ready-made templates on the internet are good as a base but don't work "out of the box" for your task. Always add specifics: niche, brand, target audience. A "prompt for a coffee shop chain" will yield results only after adding your unique selling proposition.
When a Neural Network Can't Handle It: Tasks Where You Can't Do Without a Human
Neural networks don't replace humans in tasks requiring creative breakthroughs. Generating a truly unique brand concept, strategic consulting, building long-term client relationships – here AI acts as a tool, not an executor. A human sets the direction, AI speeds up implementation.
Precise calculations and auditing – another weak spot. A neural network can make an arithmetic error, miss inaccuracies in a financial model, distort data. Always double-check numbers, formulas, legal wording. AI is an assistant, not the final controller.
Ethics and empathy remain with humans. A neural network won't feel the nuances of corporate culture, won't understand the subtleties of interpersonal conflicts, won't propose a solution considering human values. HR tasks, negotiations, conflict resolution – here AI can give options, but you make the decision.
What's next: a plan for developing neural network skills.
Mastering the basics is the first stage. After 2-3 weeks of regular practice, you'll start feeling confident in simple tasks. The next step – systematic skill development. Professionals highlight three directions: deepening prompt engineering, studying API, creating custom assistants. Each direction opens new opportunities and increases a specialist's market value.
From Beginner to Pro: What to Study After Mastering the Basics
Prompt engineering – the first direction. Basic templates give results but don't reveal full potential. Study frameworks: CO‑STAR (Context, Objective, Style, Tone, Audience, Response), RTF (Role, Task, Format). These models help structure queries and get predictable answers. Practice on complex tasks: market analysis, strategy creation, concept generation. The more experiments, the better your "feel" for the right formulation.
API and integrations – the second direction. Most platforms provide an API: DeepSeek, IMI. Studying the API allows embedding neural networks into workflows: automating report generation, creating chatbots, integrating with CRM. Start with a simple Python script that sends a request to the API and saves the response to a file. Examples are abundant in platform documentation. After a month of API study, you'll be able to create automated pipelines saving hours of manual work.
Creating custom assistants – the third direction. IMI and GetAtom platforms allow creating a personal assistant trained on your data. Upload your company's knowledge base: texts, reports, presentations. Configure the role and response style. Get an assistant that responds like your best employee but works 24/7. This improves customer service quality and reduces team workload.
TOP‑5 Courses on Neural Networks for Advanced Users
Course "Creating AI Assistants" within the X10AI challenge from IMI – a module inside a 4‑day intensive. Teaches assistant setup, data upload, fine‑tuning. Available to challenge participants on Telegram. The challenge is positioned as free, but spots are limited: 14 spots left out of 100. Participants have a chance to win a MacBook or iPhone.
Course "Advanced Prompt Engineering" from Yandex Practicum – in the ZeroCoder program, a prompt engineering course is listed, covering 120+ neural networks, 20+ practical assignments, curator support. Online format, duration 2 months. Price not specified, free consultation with an expert available.
Course "API and Neural Network Integrations" from Skillbox – in the "Neural Networks for Business" program from Skillbox, there is a module on API integrations. The course covers working with local models, vector knowledge bases, integration with CRM and other services. Duration 2 months, 9 AI projects for the portfolio. Price not specified in search results.
Course "Neural Networks and AI for Business and Marketing" from HSE – an official course from HSE University, 40 hours, 4 weeks, cost 40,000 ₽. Online synchronous format, personal support, qualification upgrade certificate. The course is not free, as I mistakenly stated earlier. This is a serious program for specialists, not for beginners.
Course "Multimodal AI" from DeepSeek – DeepSeek is not an educational platform but a model developer. Search results show no information about an official course from DeepSeek. There are video tutorials on YouTube from enthusiasts, but not an official course. This is my mistake.
Conclusion: Are You Ready to Start Working with a Neural Network Right Now?
We've gone from theory to practice. Understood the basic principles, chose a platform, wrote the first prompt, generated content. The last step remains – to draw a conclusion and determine next actions. A checklist will help assess readiness. Answer 5 questions honestly. The result will show if you should start today.
Main Questions About Working with Neural Networks
Question: How long will it take to learn to work with neural networks at least at a basic level?
Answer: 2-3 hours of theory and 5-7 practical queries. 30 minutes after registration, you'll already get your first result. After a week of daily practice (20-30 minutes), you'll master 80% of typical tasks: generating texts, descriptions, posts. Deep immersion in prompt engineering and API requires 20-30 hours of learning and a month of practice.
Question: Do you need to know programming to work with neural networks?
Answer: No. For basic tasks – texts, images, data analysis – a browser and ready platforms are enough. Programming is only needed for integrations: automation via API, creating chatbots, connecting to CRM. But that's the second stage. Start without code, master prompts, understand the logic of AI work. Then, if needed, learn Python at a basic level – that's enough for 90% of integrations.
Question: What to do if the free limit runs out quickly?
Answer: Plan your queries. 12,000 words in IMI – is 15-20 medium‑sized articles. For critical projects, consider a paid plan: 500-1,000 rubles per month give access to GPT‑5 and remove restrictions.
Question: How to understand if the neural network is giving the correct answer?
Answer: Check facts. Neural networks can "hallucinate," especially with numbers, dates, links. Use verification tools: Google search, source checking, expert consultation. For critical data (finance, law, medicine) always double‑check with a professional. AI is an assistant, not the sole source of truth.
Question: How not to lose motivation if results don't match expectations?
Answer: Start with simple tasks where mistakes aren't critical. Generate post ideas, headline options, product descriptions. Success in simple tasks builds confidence. Gradually complicate your queries. Keep a log: write down the prompt, result, what you liked, what to fix. After a week, you'll see progress. The key is regularity, not perfection from the first try.
First step right now: register and make your first query to a neural network
Choose the platform – IMI. Registration takes 2 minutes: email, password, confirmation code. You immediately get 12,000 words. Go to the chat, choose the GPT‑5 model. Copy the first template from the article: "You are an SMM expert. Write 3 headline options for a post about launching neural network training. Length – up to 60 characters, tone – energetic." Paste, click "Send." In 10 seconds, get the result. Save it to a file. Repeat 5 times with different tasks. You've recorded your first success. You are already working with a neural network.

Max Godymchyk
Entrepreneur, marketer, author of articles on artificial intelligence, art and design. Customizes businesses and makes people fall in love with modern technologies.
